Fulterer moves – not just heavy loads and drawers, but the global market. As a leading manufacturer of drawer systems, the company stands for absolute reliability and engineering art. The goal was to translate this claim into the digital world. We created a web presence for Fulterer that not only informs but makes the brand's quality promise palpable with every click.
Simplifying complexity. Fulterer has an enormously broad and deep product range – from simple drawer slides to highly complex heavy-duty pull-outs. The challenge was to structure this technical diversity (with thousands of data sheets, CAD files, and variants) so that customers, architects, and dealers worldwide can immediately find what they're looking for. The old website could no longer keep up with the innovative power of the products visually and technically.
A digital product finder with high performance. We developed a custom web solution that puts the user at the center.
Intelligent UX: A newly designed product finder guides the user intuitively through the range – filtered by load capacity, material, or application.
Design System: A clear, reduced UI design that underlines the technical character of the products and leaves room for large-scale product presentations.
Global Scalability: A multilingual architecture that runs performantly and operates seamlessly on all devices.
More than just a website – a sales tool. The new fulterer.com is a powerful tool for sales and a showcase for the brand.
Efficiency: Customers find technical data and 3D models in seconds, reducing support effort.
Brand Strength: The modern design positions Fulterer visually where they have long been technically: at the top of the world.
Conversion: Through the improved user journey, visitors become qualified inquiries faster.
We build accessible, high-performance web solutions. Designed for clarity, speed, and easy maintenance