E-tuktuk.at

Sometimes the future of mobility needs a digital home that is as innovative as the product itself. For the BayWa division e-tuktuk.at, we developed a platform that perfectly staged the visionary design of the agency Zeughaus technically. Until the planned project end in 2025, the site served as a benchmark for the digital presentation of e-vehicles.

A screenshot of e-tuktuk.at

Starting Point

The challenge for BayWa was to emotionally charge the niche product "E-Tuktuk" while professionally anchoring it in the B2B market. During a phase of internal restructuring, our task was to ensure the technical implementation as a reliable partner and bring the demanding design concept live without quality loss.

Our Solution

In close cooperation with the design agency Zeughaus, we created a high-end web solution:

  • Pixel-perfect Implementation: Highest attention to detail in implementing the design specifications for an exclusive user experience.

  • Technical Backbone: A robust architecture that offered maximum performance even with high traffic and complex content.

  • Agile Project Management: Despite changing contacts on the client side, we guaranteed smooth communication and a successful launch.

Result / Added Value

The e-tuktuk.at project was a complete success for BayWa's brand image until the campaign concluded at the end of 2025:

  1. Strong External Impact: The website was considered an industry reference for the connection between e-mobility and modern web design.

  2. Efficient Communication: Complex technical details of the vehicles were conveyed in an easily understandable and visually appealing way.

  3. Demonstration of Innovation: The project proved that proton.systems delivers first-class results even during dynamic project phases that last for years.

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